MISSION
YOUR DREAMS ARE OUR INSPIRATION
As a not-for-profit organization, our mission is to develop, promote and protect the franchising sector in Lebanon. In addition to representing the Lebanese franchise industry and promoting its interests, the LFA offers consulting and business services, as well as promotion and networking possibilities.
ADVOCACY & NATIONAL INITIATIVES
The LFA recognizes that a country's reputation is its most valuable asset, and that we Lebanse are our nation's brand equity and its added-value. Through its advocacy and national initiatives, the LFA aims to leverage the power and success of the Lebanese, both at home and abroad, to keep government and public sector officials regularly informed about
the economic value of franchising, and to improve our country's economic position.
NETWORKING AND CAPACITY BUILDING
The LFA has training opportunities available for franchisors, professional advisors, franchisees and members of the public looking to engage with franchising. In addition, the LFA designs and runs a range of awareness and educational events for the benefit of prospective franchisees and franchisors. One of the key membership benefits is the opportunity for members to learn from and participate in a wide range of educational workshops run by leading experts.
RESEARCH AND PUBLICATIONS
The LFA understands the importance of franchising to recharge the Lebanese economy. From quantitative economic research to industry-specific publications featuring in-depth articles, the Lebanese Franchise Association publications aim to provide insights and value to its members, and to empower dedicated entrepreneurs looking to start up their own successful business franchise by providing them with important updates from the business and franchise worlds.
SHOWCASING LEBANESE BRANDS
Our Phoenician heritage compels us to seek opportunities
around the globe, and the particular industrious and adventurous
spirit that guided our ancestors drives the Lebanese Franchise Association's activities today. Through exhibitions and projects that embrace innovation and the Lebanese creativity, the LFA seeks to expand economic opportunities, and to provide its members with an international platform to promote their franchise offers.