Since its early inception, the LFA has become one of the leading economic associations in Lebanon. With over 350 members, The LFA is a veritable "Home of Brands" that includes within its body well-established, local and international brands, whose concerted effort is key to build and maintain a favorable economic and regulatory climate for franchising.
His dedication and belief in Lebanese expertise, synergy and added value that led him to join the Lebanese Franchise Association where he served as a member of the Board of Directors, its General Secretary, and presently as its President.